Do Not Call Registry (DNCR)

The DNCR is a controlled platform that governs and protects individuals from unsolicited or malicious calls. It holds a list of telephone numbers belonging to people who do not want promotional telemarketing or spam calls, and it was introduced to create a safer communications environment.

Consent is a subscriber’s or customer’s explicit approval to receive promotional, sales or telemarketing calls.

Under the current DNCR regulations, telemarketers may not contact individuals listed in the DNCR, even if consent was obtained earlier.

Before making any promotional call – from a personal or a company-registered number – the organisation must check that the telephone number is not registered with the DNCR.

From September 2026, organisations must regularly check that the telephone numbers they plan to call for promotional purposes are not registered with the DNCR. To check, log in to the Business Online Portal, go to the ‘Settings’ tab and click the ‘Promotional Calls Settings’ icon to see the status.

For step-by-step instructions on checking numbers against the DNCR, see the DNCR bulk inquiry guide.

No. Organisations can create an account and check numbers against the DNCR by logging in to the Business Online Portal and going to the ‘Settings’ tab. Access to the DNCR list is free of charge.

Yes, absolutely. Every telemarketer is responsible for following the rules and regulations of the UAE regulatory framework.

Businesses that break the Voice Spam Policy – DNCR may face regulatory action, including:

• Black points assigned against the offending mobile number or fixed voice pilot number.
• The line entering the Do Not Originate Register (DNOR) once it accumulates 5 black points.
• Outgoing calls barred for numbers listed in the DNOR.
• A regulatory fine of AED 5,000 per number, payable before the number can be removed from the DNOR.
• Trade license-level enforcement after 25 black points, including restrictions on purchasing or activating telecom services.
• For fixed voice services and SMB bundles, black points are assigned against the pilot number.

The DNOR is a regulatory control for numbers that repeatedly break the Voice Spam Policy – DNCR. Once a number is in the DNOR, its outgoing calls are barred until the applicable regulatory requirements have been met.

A mobile number or fixed voice line enters the DNOR after accumulating 5 black points for violations of the Voice Spam Policy – DNCR. For fixed voice services and SMB bundles, black points are assigned against the pilot number.

The applicable regulatory fine of AED 5,000 per number must be paid. Once the payment is complete and all regulatory requirements are met, the number may be removed from the DNOR.

From 1 September 2026, a trade license that accumulates 25 black points will be restricted from:

• Purchasing telecom services for all active numbers.
• Purchasing or activating any new telecom numbers within the UAE.

The DNCR protects you from unsolicited promotional and telemarketing calls. Once your number is registered, businesses must not contact you for promotional purposes. If such calls continue, you can raise a complaint and the relevant regulatory action may be taken against the business.

• Website: add your number to the Do Not Call Registry online.
• SMS: send ‘DNCR’ to 1012 to add your number to the DNCR.

To unblock calls, send ‘UDNCR’ by SMS to 1012. To check your number’s status, send ‘IDNCR’ to 1012.

Your registration never expires. Your number is only removed from the Registry if it is deactivated and reassigned, or if you ask for it to be removed.

Your number is added to the Registry immediately after you register, and unsolicited promotional calls should stop soon after.

No. The DNCR only stops unsolicited sales and promotional calls, by giving telemarketers a list of numbers they must not call. It cannot stop or block calls from businesses that choose to ignore it – if that happens, raise a complaint by calling 101 for Consumer or 800 5800 for Business, and the necessary action will be taken.

If your number is registered and you still receive unsolicited promotional calls, raise a complaint online or call Customer Care on 101 for personal numbers or 800 5800 for business numbers.

Every device (Apple, Samsung, Huawei, etc.) lets you block calls, although the steps differ. On Apple devices, open your phone settings and turn on Silence Unknown Callers, or add the number to Blocked Contacts. Android users can use Call Screen or Smart Call to screen calls from people who are not in their contacts.